Global Digital OOH (DOOH) Market Trends, Demand And Competition 2019-2024

Press Release

Orbis Research has introduced its latest study on “Global Digital OOH (DOOH) Market” along with comprehensive research on state of Global Digital OOH (DOOH) Industry by various products and types, popularity and demand among users, industry dynamics by trends, supply, recent developments and growth. This research report aims to provide accurate information to its client and investors with primary and secondary research. This report also analyzes the opportunities, challenges, status, share, growth rate, future trends and predications, Industry drivers, entry barriers, global sales channels and key player (JCDecaux,Clear Channel Outdoor,Focus Media,Stroer,Lamar Advertising,Outfront Media, Global (Exterion Media), oOh!media, APG SGA, Publicis Groupe (Metrobus), Intersection, Ocean Outdoor, Adams Outdoor Advertising, Capitol Outdoor, Blue Outdoor, Primedia Outdoor, Lightbox OOH Video Network, Captivate Network, Burkhart Advertising, Euromedia Group, Stott Outdoor Advertising, AirMedia, TOM Group, White Horse Group, Phoenix Metropolis Media, Balintimes Hong Kong Media)

Digital Out of Home or DOOH refers to digital media used for marketing purposes outside of the home. This excludes TV advertising and radio advertising, but includes digital signage.

According to this study, over the next five years the Digital OOH (DOOH) market will register a 8.6% CAGR in terms of revenue, the global market size will reach US$ 11150 million by 2024, from US$ 7379.9 million in 2019. In particular, this report presents the global revenue market share of key companies in Digital OOH (DOOH) business, shared in Chapter 3.

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This report presents a comprehensive overview, market shares and growth opportunities of Digital OOH (DOOH) market by product type, application, key companies and key regions.

This study considers the Digital OOH (DOOH) value generated from the sales of the following segments:

Segmentation by product type: breakdown data from 2014 to 2019 in Section 2.3; and forecast to 2024 in section 10.7.
Transit Advertising

Segmentation by application: breakdown data from 2014 to 2019, in Section 2.4; and forecast to 2024 in section 10.8.
IT and Telecom
Automotive and Transportation
Consumer Goods and Retail
Government and Utilities
Real Estate

This report also splits the market by region: Breakdown data in Chapter 4, 5, 6, 7 and 8.
United States
Southeast Asia
Middle East & Africa
South Africa
GCC Countries

The report also presents the market competition landscape and a corresponding detailed analysis of the major vendor/manufacturers in the market. The key manufacturers covered in this report: Breakdown data in in Chapter 3.
Clear Channel Outdoor
Focus Media
Lamar Advertising
Outfront Media
Global (Exterion Media)
Publicis Groupe (Metrobus)
Ocean Outdoor
Adams Outdoor Advertising
Capitol Outdoor
Blue Outdoor
Primedia Outdoor
Lightbox OOH Video Network
Captivate Network
Burkhart Advertising
Euromedia Group
Stott Outdoor Advertising
TOM Group
White Horse Group
Phoenix Metropolis Media
Balintimes Hong Kong Media

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In addition, this report discusses the key drivers influencing market growth, opportunities, the challenges and the risks faced by key players and the market as a whole. It also analyzes key emerging trends and their impact on present and future development.

Research objectives:
To study and analyze the global Digital OOH (DOOH) market size by key regions/countries, product type and application, history data from 2014 to 2018, and forecast to 2024.
To understand the structure of Digital OOH (DOOH) market by identifying its various subsegments.
Focuses on the key global Digital OOH (DOOH) players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years.
To analyze the Digital OOH (DOOH) with respect to individual growth trends, future prospects, and their contribution to the total market.
To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
To project the size of Digital OOH (DOOH) submarkets, with respect to key regions (along with their respective key countries).
To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market.
To strategically profile the key players and comprehensively analyze their growth strategies.

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Table of Contents Points:
2019-2024 Global Digital OOH (DOOH) Market Report (Status and Outlook)
1 Scope of the Report
1.1 Market Introduction
1.2 Research Objectives
1.3 Years Considered
1.4 Market Research Methodology
1.5 Economic Indicators
1.6 Currency Considered

2 Executive Summary
2.1 World Market Overview
2.1.1 Global Digital OOH (DOOH) Market Size 2014-2024
2.1.2 Digital OOH (DOOH) Market Size CAGR by Region
2.2 Digital OOH (DOOH) Segment by Type
2.2.1 Transit Advertising
2.2.2 Billboard
2.2.3 Street Furniture Advertising
2.2.4 Others
2.3 Digital OOH (DOOH) Market Size by Type
2.3.1 Global Digital OOH (DOOH) Market Size Market Share by Type (2014-2019)
2.3.2 Global Digital OOH (DOOH) Market Size Growth Rate by Type (2014-2019)
2.4 Digital OOH (DOOH) Segment by Application
2.4.1 BFSI
2.4.2 IT and Telecom
2.4.3 Automotive and Transportation
2.4.4 Education
2.4.5 Entertainment
2.4.6 Healthcare
2.4.7 Consumer Goods and Retail
2.4.8 Government and Utilities
2.4.9 Real Estate
2.4.10 Others
2.5 Digital OOH (DOOH) Market Size by Application
2.5.1 Global Digital OOH (DOOH) Market Size Market Share by Application (2014-2019)
2.5.2 Global Digital OOH (DOOH) Market Size Growth Rate by Application (2014-2019)

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