The report provides an overview of the “Functional Water Market” industry including definitions, division, key vendors, key Development and market challenges. The Functional Water Market analysis is provided the international markets including development trends, competitive landscape analysis, and key regions development status
Through the statistical analysis, the report depicts the global Functional Water Market including capacity, production, production value, cost/profit, supply/demand and import/export. The entire market is further distributed by company, by country, and by application/type for the competitive landscape analysis.
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The functional water market is expected to reach USD 160.89 billion by 2024, registering a CAGR of 7.06% during the forecast period (2019 – 2024). Functional water is recognized as aquaceutical, a non-alcoholic beverage similar to water having additional ingredients that increase functional benefits. It provides both refreshment and taste. Some common additives are vitamins, acids, minerals, herbs, and fruits or vegetables which help in improving immunity and boost energy. Shift in preference from carbonated and high sugar beverages, will drive the demand for functional water market. The increasing trend of sugar-free or natural sweetener-based functional water that has no or low calorie content.
Scope of the Report
The market studied is segmented by product type, distribution channel, and geography. On the basis of product type, the market studied is segmented into protein water, vitamin water, and others. By distribution channel, the market is segmented into specialist retail store, hypermarket/supermarket, online channel, and others.
The Functional Water Market report also presents the vendor countryside and a corresponding detailed analysis of the major vendors operating in the market. Functional Water Market report analyses the market potential for each geographical region based on the growth rate, macroeconomic parameters, consumer buying patterns, and market demand and supply scenarios.
Key Market Trends
Value Added Hydration Evolving Consumer Preferences in Functional Water Market
The rapid demand for fortified beverages is attributed to the inclusion of essential ingredients, such as protein, amino acids, vitamins, and minerals in various functional beverages. Introduction of new and innovative types of functional water from the beverage manufacturing companies that are engaged in the production of modified blends of protein and minerals is likely to fuel the growth of the market. The rise in obese and diabetic populations in the United States, China, India, Australia, and the United Kingdom, among others, has shifted the focus from carbonated soft drinks to bottled water in the recent past. A research by the International Food Information Council Foundation on Food and Health revealed that 47% of the total consumers prefer food with additional nutrients.
Europe Held a Prominent Market in the Functional Water Market
The consumption pattern in the European region is shifting toward healthy and weight management ingredients. As functional water contributes to the same, the region stands at the top position. However, the demand for functional water received a boost with Coca-Cola’s acquisition of Glaceau Vitaminwater in 2007 in the United Kingdom. The transition from the United States to European markets and reformulation of the product using stevia and new vitamin and mineral combinations proved to be successful for the brand in the United Kingdom in 2012.With the growing trend toward health and wellness among consumers, functional waters with a blend of diverse flavors are an increasingly visible presence in the market shelves in the United Kingdom.
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Reasons to Purchase this Report
- Analyzing various perspectives of the market with the help of Porter’s five forces analysis
- Study on product type and application expected to dominate the market.
- Study on regions expected to witness fastest growth during the forecast period.
- Identify the latest developments, market shares and strategies employed by the major market players.
- 3 months’ analyst support along with the Market Estimate sheet (in excel).
Detailed Table of Content of Global Functional Water Market – Growth, Trends, Forecast and Challenges (2019 – 2024)
1.1 Study Deliverables
1.2 General Study Assumptions
2. Research Methodology
2.2 Analysis Methodology
2.3 Study Phases
2.4 Econometric Modelling
3. Executive Summary
4. Market Overview and Trends of Functional Water Market
4.2 Market Trends
4.3 Porter’s Five Force Framework
4.3.1 Bargaining Power of Suppliers
4.3.2 Bargaining Power of Consumers
4.3.3 Threat of New Entrants
4.3.4 Threat of Substitute Products and Services
4.3.5 Competitive Rivalry within the Industry
5. Market Dynamics of Functional Water Market
5.1.1 Increasing Production
5.1.2 Rising Demand
6. Global Functional Water Market Segmentation, By Capacity
7. Global Functional Water Market Segmentation, By Material Type
7.1 Type 1
7.2 Type 2
7.3 Type 3
8. Global Functional Water Market Segmentation, Segmented by Region
8.1 North America
8.1.1 United States
8.1.3 Rest of North America
8.2.4 Rest of Asia-Pacific
8.3.1 United Kingdom
8.3.5 Rest of Europe
8.4 Rest of the World
8.4.2 South Africa
9. Competitive Landscape and Introduction of Functional Water Market
9.2 Market Share Analysis
9.3 Developments of Key Players
10. Key Vendor Analysis (Overview, Products & Services, Strategies)
10.1 Company 1
10.2 Company 2
10.3 Company 3
And Many More….
No. of Pages: – 135
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