Many rice products are used as an ingredient in food preparation, but all of them might not be rice based. One of such rice products is organic rice syrup, which is used as an ingredient in the preparation of various food products. Organic rice syrup is a low-calorie sweetener used as an alternative to high fructose corn syrup. It is made by fermenting organic rice which includes no synthetic agents, pesticides or fertilizers that make this syrup safe and acceptable to the people of all age groups. The organic rice is produced from pesticides and fertilizer free farming which results in low yield but high-quality grain.
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Due to its inherent characteristics of being gluten-free, natural, organic, non-GMO, allergen-free and low glycemic index, it has wide application in food and beverage industries. It is suitable for ‘vegan’ and ‘vegetarian’ claims because of being a plant source. Organic rice syrup is used as a sweetener in various applications such as in cereals, snacks bar, tea, coffee, juices, bakery products, honey substitute and many others. Organic rice syrup caters to the health-conscious consumers, who are looking for sweetness with minimum damage to the body. Additionally, organic rice syrup is considered as a healthy hypo-allergenic diet supplement that helps in fighting diabetes and other diseases.
Increasing health diseases such as diabetes, high blood pressure, and various heart diseases have resulted in identifying alternatives such as rice syrup to conventional table sugar among the health-conscious consumers is one of the major factor towards the growth of organic rice syrup market during the forecast period. Another factor in the growth of organic rice syrup market is that it is produced from organic rice which is free from pesticides or fertilizers, chemicals, and other synthetic agents which makes the syrup safe to consume. Moreover, organic rice syrup is considered to be a nutritive sweetener which has a rich source of protein content, have a large number of minerals such as potassium, magnesium, phosphor etc. and it also contains vitamin B which serves as a curing agent for damaged hair and nails along with mental stability. This factor acts as a major driver that contributes to the increasing demand for organic rice syrup market globally. However, organic rice syrup is a derivate of brown rice which contains traces of arsenic which can cause serious harm to human bodies such as cancer.
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On the basis of the regional outlook, organic rice syrup market is segmented into five different regions: North America, Latin America, Europe, Middle East and Africa and Asia Pacific. On analyzing the organic rice syrup market at the global level, North America followed by Europe is expected to have the significant growth owing to the growing health consciousness among consumers along with growing demand for organic food products. While Asia is expected to possess potential market for organic rice syrup attributed to the increasing population of health-conscious people and consumers finding an alternative to table sugar which is less harmful. Latin America and the Middle East and Africa are expected to have the considerable growth in the near future owing to increasing demand for nutritive sweetener as well as food additives in the region.
The analysis will be done on modelling-based approach and triangulation methodology to estimate data covered in this report. A detailed market understanding and assessment of the source, application and end uses of the segments covered in the study is followed by carrying out a demand-side approach to estimate the sales of target segments, which is then cross-referenced with a supply-side assessment of value generated over a pre-defined period. The statistics and data is collected at a regional level, consolidated and synthesized at a global level to estimate the overall market sizes.